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The Journalism Biz


Will we wear our news? Wearable technology may be suitable for news delivery

October 7, 2014

By Erin Spencer

The diffusion of wearable technology could change everything we know about media practices. As journalism continues to adapt to the changes in the way people receive their news, a looming question emerges. What is the most effective delivery for news, especially on wearables like Google Glass?

Google Glass is one of many wearable technologies that give people information they want to know right then and there. These devices give you calendar alerts, social media alerts, and other forms of incoming information by flashing on the screen.

With the drastic change in technology and social media platforms, journalism has to evolve as well. In early May of this year, Google perfected Google Glass to be sold to the public.

Journalists now have an opportunity for inventive news delivery on these new wearables and can create an original approach to deliver faster news that’s capable for eye wearables.

Author Robert Scoble agrees that the new technology means new exploration for journalists. He said that having wearable technology could open up interaction with people naturally and make media part of everyday life.

“I can do media while we’re walking around,” Scoble said. “That is going to be an interesting place to explore.”

Journalists should be familiar and comfortable with the new technology. Jeff Sonderman said a good first step would be to go to a store to play and explore the device, so innovators can be much better prepared when thinking and planning on how to use Google Glass. They should think about how they would use the device, but also how the public would use it.

Journalists haven’t completely tapped into the market yet, but one university has an entire course on Google Glass according to an article by Jonathan Espinoza.

The University of Southern California’s Annenberg School for Communication and Journalism started the first ever Google Glass course. The course is to help journalists and other business professionals with reporting, newsgathering, collaborating ideas and modify practice for Google Glass.

Google Glass can be used by any industry, but journalists really see the value in these new devices and what they can offer for future news. Hernandez said that this is the new norm, not a form of sci-fi.

CNN is diving in head first to the new technology change by testing out Google Glass.

CNN is the first major news outlet to collaborate with on Google Glass. On Google Glass, CNN informs wearers with the latest breaking news and up-to-the-minute reports. 

CNN iReport editor Katie Hawkins-Gaar said the Google Glass project was designed to expand the access to citizen journalists who submit stories, videos and pictures on the ground.

“You never know when you’ll spot breaking news, and it’s a simple, fast way to share the images and videos you capture with your class,” Hawkins-Gaar said.

She said she knows that Google Glass is not popular right now, but it is a great technology for uploading and getting stories in the now. She also thinks that it’s important to think about technology on an international scale.

Along with CNN, The Guardian, Watchup and Winkfeed are firing up technology savvy options for audiences. 

All in an attempt to stay ahead in the always-changing technology game. Google Glass innovators will be one step up from most other news outlets when wearable technology becomes mainstream.

Is native advertising the demise of journalism’s credibility?

October 2, 2014

By M. Mikayla Martinez


What sounds like a poor spinoff of an auto-tuned 80s anthem may soon be the new normal for the journalism sphere.

Native advertising killed the credible journalism star.

In September, The New York Times launched four native advertisements with Mashable, its most recent installments of an ad series that started in January 2014. Their “New York Times BrandSpeak” banner boasts stories such as “9 Cultural Icons Who Have Written for ‘The New York Times’” and “11 Inspiring Videos That Will Restore Your Faith in Humanity.” These follow sponsored posts on The Awl, Digg and Gothamist, including promotions on related social media feeds. A Times spokeswoman credited them as promotions for a new video series.  

NPR One app continues to amaze

October 1, 2014

By Briana Denham

NPR isn’t a new thing. In fact, it’s something every child has been forced to listen to at one time or another when Mom or Dad wouldn’t relinquish their hold on the car radio system. But, while NPR might hold a stigma of being “uncool” for younger news gatherers, the NPR One app is an example of how the news giant is trying to stay ‘down with the latest trends’.

Released in July of this year, NPR made a bold move of creating an app that delivers stories customized to users tastes and preferences after just two introductory segments. A user can access any of their favorite NPR shows from their phone, laptop and tablet.

Cutting the cord: online news causes demise of cable subscriptions

By Julia Farrell

In this culture of digital smartphones and high-speed Internet, it’s no wonder people are ditching their cable subscriptions for a cheaper, more flexible option.

Geoffrey Fowler, a columnist at The Wall Street Journal, says 19 percent of Americans live without cable in their homes. That number doesn’t seem to be getting smaller. With the growing demand for cheaper and faster news outlets, our digital culture has made cord cutting into a trend.

The new Twitter timeline: helpful or harmful?

By Alayna Alvarez

In September Twitter announced its staple feature—an unfiltered timeline—would now be only a memory lost to a new algorithm, many users were outraged, including journalists.

Ever since the product was created eight years ago, Twitter’s timeline was organized in reverse chronological order, something many users considered signature and sacred to the experience of the delivery system.

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